PDP

I had my PDP with Clinton last week and I was really pleased with how it went.I gave an update of where I am with the briefs at this stage and discussed the recent LBi brief I have been working on. The feedback was good on my working progress so far and I now feel I know what I need to work on over christmas to be ready for assessment in January. Although I feel quite up-to-date with my work so far I still have a lot to do over christmas! For my next project I have chose the HG Wells book covers as I wanted brief with a more direct outcome - I feel the briefs this term have challenged me in a good way because I havn't found them easy but they have forced me to be more experimental and try different things even if they are not all successful. I definitely see myself as more of a commercial designer and much prefer to work on briefs where I know what the final outcome will be rather than the more open experimental briefs, so I am hoping the book covers will be a nice project for me to work on to work with typography and layout. We also discussed my essay which I have been quite worried about since my tutorial as it needs to fit more with my design practice. I chose the topic of shock advertising as at the time we were working on the police campaign and were being told we couldn't do certain things because it might offend people - mainly people who the campaign wasn't aimed at so I have found it interesting to look more into the different aspects of this and also look at something that may not be my main design practice but something that interests me and allows me to look more into other areas of design. After speaking about this at my PDP we talked about having a different take on the essay and looking at it more from a personal interpretation view looking at how different people react to the ads in different ways and a comparison between type and image and which is more successful, I now feel a bit more confident about my essay, I have the basis of it written and have done all the research and reading, I just need to take a fresh look at it and get it finished! I am looking forward to going home for christmas but also doing lots of work!